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MICA Ahmedabad

Discussion in 'Top Engineering Colleges' started by vikas sharma, Dec 4, 2019.

  1. vikas sharma

    vikas sharma Member

    Mudra Institute of Communication (MICA), an autonomous postgraduate institute, is located on the outskirts of Ahmedabad, Gujarat. Also offers a PG diploma in management and communications and a one-year certificate programmer in crafting creative. For more info visit here:
  2. jyoti das

    jyoti das Member


    MICA The School Of Ideas (Formerly Known As Mudra Institute Of Communication, Ahmedabad) is one of the more known institute in India imparting education in Strategic Marketing and Communication. MICA, Ahmedabad was established in 1991 while its main academic block being set up in 1993 after relocating to its current campus at Shela, Ahmedabad.

    Admission procedure :
    • Candidates need to appear MITCAT conducted bt MICA, Ahmedabad
    • Candidates for appearing MITCAT must have to take at least one of the three exams—CAT, XAT and GMAT (2017 onwards). Apart from taking one these exams, all applicants are required to appear for MICAT.
    • After clearing the MICAT exam; candidates will have to undergo both the Group Exercise (GE) & Personal Interview (PI). Candidates who are shortlisted will be called for the GE and PI at Ahmedabad, Bengaluru, Delhi, Kolkata or Mumbai.
    • The weightage given to the exams and admission rounds is as follows: 20% for CAT/XAT/GMAT; 30% for MICAT; 20% for GE; and 30% for PI.
    Placement :
    Great emphasis has been laid on the rigorous selection procedure to ensure that a perfect talent pool is chosen for its flagship programme, PGDM-C. MICA has a unique admission procedure consisting of MICA Admission Test (MICAT), group exercises and personal interviews. MICAT is a special test designed to identify students with a perfect mix of analytical and creative skills with strong lateral thinking abilities, though a combination of psychometric, aptitude and general awareness questions. This balanced approach is also extended to the curriculum by offering Core and Foundation courses in the fields of Marketing, General Management, Digital, Media-Advertising paired up with Culture and Communication courses like Communication Theories, Imagining India and Semiotics. This helps students understand the Indian diaspora, which is key for marketing.

    Read more : MICA Course fees, Hostel details and Courses

    Hope this answer will help you
    Thank you!

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